Tuesday, January 24, 2012

Assignment, January 24, 2012

I came across this graphic of the top tech trends of 2011:


It might be a little hard to read, but #1 is Group Buying. It just so happens that 60 minutes interviewed the founder of Groupon. (During the interview, the founder is shown doing yoga in his underwear, but I think you can handle it.) Using headphones from the cupboard or your own personal earbuds, watch the 60 minutes interview. The interview is almost 13 minutes long. Read the questions below before starting the interview. When I watched the interview, it would not let me stop and rewind. I was only able to pause. After watching the interview, go to www.groupon.com and explore the site. See if there are any groupons you would be interested in buying.

What is Groupon? What are some of the "groupons" available at Groupon (get from website)? Who is the founder and CEO? How much was company worth on the first day of trading? Where is the company headquarters and how many employees do they have? How many employees do they hire in a week? What is the daily deal write up? According to Forbes magazine, what is Groupon's claim to fame? What happened to the cupcake lady? What is the founder's personal worth after the first day of trading? How many ties does he own? What do you think of the concept of group buying? Do you think it is a fad?

No comments: